WEB~101 specialise in Website Training sessions for Beginners, but also provide Intermediate and Advanced web training services.
The standard website course we offer are listed below, but we also provide customised training for a variety of web related topics.
WordPress is the worlds most popular web development platform, because it is Flexible, Extendible, Search Engine Friendly and Intuitive. It is a great Content Management System for beginners or those with very little experience with websites. Our WordPress Training classes guide you through the process of creating a new WordPress Website from scratch – or can be customised to meet your specific needs or level of experience.
The aim of Search Engine Optimisation is to improve your rankings on Google (and other search engine) Search Results and to increase the traffic to your website. Over the years there have been many SEO Tactics, Tricks and Strategies used to improve your search rankings, but these days most SEO strategies are based around contents and backlinks. Our SEO Training Classes are customised to meet the specific needs of your business and will include an initial analysis and then focus on different strategies you can use to improve rankings and increase traffic to your website.
Online Marketing encompasses a whole lot of techniques designed to raise the online profile of your business and/or website. This may include SEO, Paid Advertising, Blogging Strategies, Social Media, eNewsletters, Autoresponders or a whole lot of other techniques. Our Online Marketing Training Classes will first review your existing online presence and then examine the most effective and efficient ways for you to use the internet to increase your online sales/enquiries/leads.
One of the fabulous things about the web are the very effective and comprehensive tools available to track pretty much everything that your website visitors do on your website, but the sheer volume of data available can be overwhelming for many business owners. The trick is to focus on the types of activities that you are interested in, and where there are significant (good or bad) variations to your expectations. Our Web Analytics Training Classes start with a review of your current website data, and then focus on the information that is most relevant for your business.